Macey
Noyes Associates is a Graphic Design firm that specializes in brand building
and consumer packaging. They have helped strengthen such noted brands
as Motorola, Hostess, Duracell, Nivea, Holly Farms, Iomega, Norelco, as
well as a few others over the past 20 years.
"We
have been using form•Z to develop virtual concepts of products,
packaging and merchandising systems, to visualize how things might look
before bringing them to production. We use form•Z for model
generations and also as a presentation tool for our clients. Some of our
illustrations are for production purposes, others are used for materials
such as sales brochures and print collateral. form•Z has been
an invaluable addition to the way we work, allowing us to develop products,
packaging and merchandising systems before production, which adds up to
monetary efficiencies and the ability to refine and streamline our products
in ways that would otherwise not be possible."